Breathe Life Initiative- Tackling Loneliness through Kindness

Here at Be Ur Own Light, we support many charitable initiatives. We were contacted by ‘Breathe Life’, an amazing UK charity campaign to combat loneliness in the elderly and wanted to tell you about them so you can get involved wherever you are in the world!.

The campaign says,

‘Every day huge numbers of older people are dying from loneliness. Research has proven that the effects are as bad as smoking 15 cigarettes a day. In the UK alone, one fifth of older people feel lonely. …. We believe small acts of kindness can help loneliness‘ (Breathe Life)

This is sadly not just an issue in the elderly as 53% of those aged 18-34 have felt depressed due to loneliness. As more and more people live on their own, this affects millions of people in UK society alone.

Its time to reconnect with our elders and Breathe Life seeks to do this. Never before have we lived such separated lives from our loved ones, only connected by technology.

To combat loneliness in our society, Breathe Life partnered with Life Links Cheshire have selected 5 Elders- men and women from Cheshire in the North of England with a wealth of widsom, joy and resilience to share to people of all ages. You can email them for 30 days, important questions you want answered and they can share their knowledge with you (and in turn make connections to combat isolation and loneliness).  As the campaign states,

‘Together, we hope to give older people regular mental stimulation and a visceral sense of self worth by actively creating connections for them in which they feel they are offering something of value to society. We might restore a sense of pride that breaks the deadening effects of loneliness.’

For more information about the Elders, the Breathe life Campaign and how you can get involved: